Sabine Schmidt

DXB Europe Speaker 2023

Sabine Schmidt

As a highly driven and energetic professional, Sabine Schmidt is an expert in creating value and driving collaboration in the IT service and support landscape. With a focus on enhancing customer and employee experiences, She is at the forefront of digital and organizational transformation within the banking industry. Currently serving as the Head of Global IT Helpdesk & Digital Support Services at ABN AMRO Bank N.V., she plays a pivotal role in shaping the future of IT support and services.

Sabine joined ABN AMRO Bank N.V. in January 2021 during a crucial phase of the company’s strategic evolution and verticalization of the Platform & Technology department. In her role, she leads her teams to not only serve end users but also DevOps teams, aligning with ABN AMRO’s transition to DevOps and cloud-based working. She has reorganized her teams, creating a psychologically safe environment that fosters growth and enables them to add value for customers. Under her leadership, the managed service contract with a vendor was transformed into a fully insourced model, enabling seamless collaboration across teams. Her teams include the Online Portal & Shop Team, the Virtual Assistant for Employees Team (Abby), Helpdesk, Agent Experience, Consumer Experience Front-End Helpdesk Teams, and the Knowledge Management & Communications Team, all working closely together across departments to deliver the best value and employee experience-based support.

Prior to her current role, she served as the Head of IT Servicedesks, User Support, Adoption & Experience | Innovation & Technology at ABN AMRO Bank N.V. from July 2018 to January 2021. In this position, she managed different IT helpdesks for Dutch and worldwide offices, focusing on driving innovation, implementation, and adoption strategies. She played a key role in transforming the support landscape to align with the digital age and the changing behaviors of the workforce.